Hillsides Launches Facebook Sweepstakes
(PASADENA, CA) Hillsides, a Pasadena-headquartered charity that serves children and families throughout Los Angeles County, has launched a Facebook sweepstakes contest, “A New Day.” The agency is asking people to submit a caption and/or photo illustrating what they are doing to move forward in life. For example, someone who has decided it’s a “new day” to get fit might post a photo of a pair of running shoes. Someone starting a novel might post a photo of a laptop.
The randomly selected winner will be awarded a $250 Target gift card, sponsored by W.D. Bell Inc.
The contest will run for two weeks until May 16 and is being held in conjunction with May being National Foster Care Awareness Month. In addition, the sweepstakes dovetails into the charity’s 2014 annual fund direct mail campaign, also titled “A New Day,” which raises funds for Hillsides’ four core programs. The New Day Annual Fund campaign features stories of how Hillsides has offered children and families a “new day” filled with hope, promise, and a chance to heal from past trauma.
To be eligible to win the sweepstakes, participants first must like Hillsides Facebook page, https://www.facebook.com/HillsidesChildren.
Hillsides is a premier provider dedicated to improving the overall well-being and functioning of vulnerable children, youth, and their families. The four core programs of Hillsides are Residential Treatment Services, which provide a safe and stable environment for children who cannot live at home, an Education Center for special needs children, Family Resource Centers, which offer numerous community-based programs and services for families in need, and Youth Moving On, which helps former foster children transition into successful adulthood. For more information, please visit www.Hillsides.org.